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Who We Are What We Do How We Do It Clients
Core Services
market strategy
product management
product marketing
market validation

Market validation delivers real and timely feedback from potential buyers and markets. This type of input on the company position and product concept proves invaluable to hone go to market strategies and product road maps, as well as real market data that can be used to secure company or new product development funding. We present all the results in a verbatim format with a rollup summary of recommendations:

Position statement to test
Market segment priorities
Interview Questionnaire
10-12 Completed interviews
Market segments database
Mid-term report and recommendations
Final Report and Recommendations

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